What do event planners need to know as they begin to think about venues for next year’s meetings and events? EventPrep’s Denise Radcliff weighs in on planning for 2022.
Now that business travel is beginning to open up and people are becoming more comfortable with the prospect of meeting in person, venue spaces for 2021 and 2022 are filling up quickly. “While venues are scaling back up for business they need to be selective about which pieces of business to accept, balancing staffing needs while still providing the level of service expected by the client,” Radcliff said. “When looking at booking meetings for 2022, clients might think that hotels are eager for the business, so it’ll be easy to book, but the reality of supply and demand means it could be trickier than expected,” she added.
Here are some quick tips to consider:
Radcliff recommends beginning research and negotiations well in advance. “Clients who think about meetings in 2022 will have more options available to them if they begin negotiations as early as possible,” she said.
Look at multiple dates as you begin to plan, remaining open to days/times that you may not have previously considered. This will result in more options and greater negotiating power.
Consult Experts When Necessary
A thorough review of contracts is more important than ever in the current landscape. Consulting a venue sourcing professional to ensure you understand the risks as properties have adjusted their contractual clauses to better protect themselves is more critical than ever.
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